Dubai Mall Festival of Fashion is a multi-dimensional luxury event that transforms the mall into a vibrant destination for innovation, creativity, and immersive brand experiences. Held annually, it brings together fashion showcases, designer masterclasses, exclusive pop-ups, and a prestigious awards ceremony. 

 

The Festival positions Dubai Mall as a leading global luxury fashion hub. A platform where international and regional brands connect with audiences through inspiring storytelling and experiential moments. In collaboration with Lana, the pioneering Arabic news platform redefining media engagement in the region, the event celebrates fashion’s influence, diversity, and boundless creativity.